Week 3B

Important note:  I typed this up on 2/11

Company name:  Historic Enterprises
URL:  http://historicenterprises.com/
Social media pages:
Facebook:  https://www.facebook.com/historicenterprises/  Last update 1/18/18

I don’t think that Historic Enterprises is using social media well.  The social media that they are using (Facebook) they post on frequently and in the groups that they participate in (mostly re-enactment groups where their customer base is), but their posts aren’t terribly inviting.  They  are a very small business out of Ramona CA that caters to a very small group of customers but the SCA and re-enactment groups like it are worldwide.  I wonder if they utilized more social media and made themselves more accessible and desirable with fresh and interesting content (and a more attractive/easy to navigate web design)  if they’re customer base would grow.


Company name:  Armstreet
URL: https://armstreet.com/
Social Media Pages:
Facebook: https://www.facebook.com/ArmStreet.official/  Last update 2/11/18
Instagram: @armstreetcom  Last update 2/11/18
Tumblr: armstreet.tumblr.com  Last update:  11/9/17
Pinterest:  https://www.pinterest.com/armstreet/  Last update: NA

Armstreet seems to be taking full and well advantage of social media.  The only issue I see with their posts is that on sites like Instagram and Pinterest there is not much information in the caption.  The images stand alone and unaided by links or descriptions which I think is a count against them.  Still their presence is strong and its not just in their social media but their ads on social media as well.  Armstreet is pushing.  They are a much bigger company than Historic Enterprises with a much bigger staff but it is interesting to see such a stark contrast in the use of social media between the two companies.  Both cater to similar groups (though Historic Enterprises is MUCH more authentic).


Company name: Old Rose Tattoo Shop
URL: www.oldrosetattoo.com
Facebook:  https://www.facebook.com/oldrosetattoo/   Last update: 2/10/18
Instagram: @oldrosetatto last update: 2/11

Old Rose Tattoo seems to be farily active on the social media they have.  Considering how many people search for tattoo desings on Pinterest I’d think that they would want to have a Pinterest or Tumblr account.  But that may be just my personal opinion.  On Instagram and Facebook they remain very active and their content is more engaging than some of the other tattoo shops that I follow.  They also run interesting deals and contests often so their shop is always on my radar.  I think that they use their social media well.


Company name: NCsoft games
URL: http://us.ncsoft.com/en/
Facebook: https://www.facebook.com/NCsoftWest/ Last update Agust 18 2016
Twitter: @NCSOFT_West Last updated Nov 7 2017

This company does not seem to use social media well for their over all company.  However.  This is a video game publisher and so they have separate social media accounts for the games they have published.  For example, they have a twitter account for Blade and Soul which is a game they published and that was last updated on the day I’m writing this and is updated often. So their strategy is quite different and needs to be, I think.  It was interesting to look at.



Over all I think that there is a very big difference in the way that different kinds of companies can use social media.  Focusing on the social media site that produces the most return for your business seems to be the key.  It looks like NCsoft Games doesn’t bother with an Instagram at all and barely keeps up with their limited social media but knows that having social media for their individual games works better for drawing consumers to their company.