So my facebook page does not have enough likes to review the data. Thats ok, its a pretend business anyway.
Instead I'll be looking at and reviewing data from a different company. Here are the screen shots I'm looking at:
These screenshots are of facebook analytics and the data is so clear and easy to track. Its really impressive. You can see a clear picture of which posts have the most reach and engagement. The photo posted on May 9th seems to have been a successful post.
The different demographic analytics are also very clear and easy to read. This will help to track an audience and better allow you to fine tune your posts OR allow you to shift your focus if you aren't reaching the audience or range of audience that you want.
I think the summary is extremely helpful. You get a good solid over view of your page performance which will allow you to keep track of what your time and money is doing for your social media marketing. Who wants to be spending for no return? Keeping track of your social media's performance is a must.